Affinitiv Making Preparations to Host Cocktail Party and Exhibit at NADA 2017 Conference and Expo in New Orleans

Affinitiv, the new powerhouse automotive marketing company, will be hosting a Saturday night cocktail party to celebrate the newly formed entity with clients, associates, employees, and members of the auto industry, while exhibiting at the NADA Conference and Expo. January 12, 2017 – Chicago, IL – Affinitiv (, a leading…

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Peak Performance

Peak Performance Teams Up with 3 Other Companies to Launch Affinitiv, the New Powerhouse in Automotive Customer Engagement Marketing

Affinitiv will bring greater innovation and the best value product offerings to the marketplace. FOR IMMEDIATE RELEASE September 8th, 2016 – Calabasas, CA − Peak Performance, the trusted authority in automotive customer engagement, is proud to announce its merger with three other automotive leaders to create a powerful new company:…

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The New Porsche Panamera is a winner!

Cool new video of the new Panamera. Take a look-see… Test track results for the new 2017 Porsche Panamera have been astounding. Beating out 5 other test vehicles, the Panamera is the fastest one on the track. Click on the links to find out more about the new Porsche…

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Wellness is a continuing concept here at PEAK with monthly healthy newsletters, flu shot clinics and of course, the big event – our Annual Wellness Fair. Why is wellness important? A recent blog post by Michael Esposito of Driving Sales sited some pretty interesting statistics from the Health Enhancement Research…

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We’re in Fixed Ops this week

Since it’s inception in 2004, Fixed Ops Magazine has been the #1 resource for Service, Parts and Body Shop departments for the over 18,000 automotive dealerships in the country. Since Service departments account for the majority of an automotive dealership’s profits, it’s no wonder General and Service Managers look to Fixed…

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As early as next year, Volvo has plans to send new vehicle purchasers an app on their smartphones instead of handing over the car keys. It’s a bold move by Volvo, who has become increasingly interested in technological advances in car-connectivity, vehicle sharing and autonomous driving. I know what you’re…

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